Privacy Policy

Introduction

Synthara is committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage with our services. If you have questions or concerns about this policy or our practices regarding your personal information, please contact us at [email protected].

Information We Collect

We collect personal information that you provide to us when you express interest in obtaining information about our services, participate in activities on our website, or otherwise contact us. The personal information we collect may include:

• • Contact Data: Name, email address, phone number, and company information
• • Project Data: Information you provide about your AI implementation needs and operational context
• • Communication Data: Content of correspondence with us through email, phone, or forms
• • Technical Data: IP address, browser type, device information, and website usage patterns

How We Use Your Information

We use personal information collected through our website for purposes described in this Privacy Policy or otherwise disclosed to you. We may use your information to:

• • Respond to your inquiries and provide information about our services
• • Deliver services you have engaged us to provide
• • Send administrative communications about our services
• • Improve our website and services based on user feedback
• • Comply with legal obligations and protect our rights

Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Contact information is typically retained for three years after last contact. Project-related data is retained for five years to support potential follow-up engagements and to maintain records of our work. You may request deletion of your information at any time by contacting [email protected].

Data Sharing and Disclosure

We do not sell or rent your personal information to third parties. We may share your information in the following situations:

• • Service Providers: With contractors who perform services for us (such as hosting, data analysis, or payment processing) under strict confidentiality agreements
• • Business Transfers: If we are involved in a merger, acquisition, or sale of assets
• • Legal Requirements: When required by law or to protect our rights and safety
• • With Your Consent: When you have provided explicit consent for specific sharing

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption of data in transit and at rest, access controls, regular security assessments, and employee training on data protection. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Cookies and Tracking

We use cookies and similar tracking technologies to collect and track information about your website usage. You can control cookie preferences through your browser settings. For detailed information about the cookies we use and your choices, please see our Cookie Policy.

Your Rights

Under Malaysian Personal Data Protection Act 2010 (PDPA), you have the following rights regarding your personal information:

• • Right to Access: Request copies of your personal data
• • Right to Correction: Request correction of inaccurate or incomplete data
• • Right to Withdraw Consent: Withdraw consent for data processing at any time
• • Right to Data Portability: Receive your data in a structured, commonly used format
• • Right to Erasure: Request deletion of your personal data

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 21 days as required by Malaysian law.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us immediately.

International Data Transfers

Your information is primarily processed and stored in Malaysia. If we transfer data to other countries, we ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy and applicable data protection laws.

Changes to This Policy

We may update this Privacy Policy from time to time. When we make changes, we will revise the "Last Updated" date at the top of this page and notify you of material changes through our website or by email. Your continued use of our services after such modifications constitutes your acknowledgment and acceptance of the updated Privacy Policy.

Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

Supervisory Authority

If you have concerns about how we handle your personal data, you have the right to lodge a complaint with the Personal Data Protection Commissioner of Malaysia. Contact details are available at the Department of Personal Data Protection website.